How to Unlock Business Growth for MSMEs

About this training:Harnessing the Power of the Organizational Process Maturity Model

We are excited to invite you to an insightful training event, How to Unlock Business Growth for MSMEs. This training is aims to empower Small and Medium Enterprises (SMEs) with strategies to achieve remarkable growth using the Organizational Process Maturity Model and establishing effective metrics for evaluating various departments within your organization.

Key Takeaways:

  • Gain a deep understanding of the Organizational Process Maturity Model and its application in MSMEs.
  • Learn how to assess your organization’s current maturity level and identify growth opportunities.
  • Acquire practical insights into setting and measuring meaningful metrics for departmental performance.
  • Discover best practices and case studies of SMEs that have achieved remarkable growth through process maturity and effective metric evaluation.

Networking Opportunities

Featured Trainer:

We are privileged to have Dayo Ogunberu, PhD, PMP, SMC (Business Strategy | Strategic Project Management | Digital Transformation Projects | Research | Training), a distinguished expert in organizational growth strategies, as our lead trainer. With over 20 years of experience ranging from business process analysis, process flows re-engineering, gap analysis, To-Be process documentation, presentation of approvals to management, project management, test cycles management, deployment, launch and post-deployment support services. Dr. Dayo has successfully guided numerous MSMEs on their growth journeys.


  • Importance of SMEs in the Economy
  • Characteristics and Challenges of SMEs
  • Growth Lifecycle: Stages and Transitions
  • Identifying Growth Opportunities
  • Defining Your Business Vision and Mission
  • Crafting a Unique Value Proposition
  • SWOT Analysis and Market Assessment
  • Establishing Clear Business Goals
  • Creating a Growth Strategy: Expansion vs. Diversification
  • Market Entry Strategies: Local, Regional, Global
  • Business Model Innovation
  • Resource Allocation and Risk Management
  • Financial Analysis and Forecasting
  • Access to Capital: Funding Options for Expansion
  • Cost Management and Profitability
  • Leveraging Financial Ratios for Decision-making
  • Market Segmentation and Targeting
  • Product/Service Positioning
  • Digital Marketing and Online Presence
  • Customer Relationship Management
  • Sales Strategy Development
  • Sales Funnel Management
  • Building Effective Sales Teams
  • Channel Management and Distribution Strategies
  • Process Improvement and Streamlining
  • Supply Chain Management
  • Technology Adoption for SMEs
  • Scaling without Compromising Quality
  • Importance of Organizational Culture in Growth
  • Leading and Motivating Teams
  • Talent Acquisition and Development
  • Creating a Culture of Innovation
  • Building Industry Alliances
  • Collaborative Growth Strategies
  • Business Networking and Relationship Building
  • Learning from Successful SMEs: Case Studies
  • Setting Key Performance Indicators (KPIs)
  • Performance Metrics for Different Departments
  • Reviewing Progress and Making Informed Adjustments
  • Celebrating Milestones and Recognizing Achievements
  • Common Growth Challenges for SMEs
  • Managing Cash Flow During Expansion
  • Adapting to Market Changes
  • Crisis Management and Business Continuity
  • Embracing Change and Adaptability
  • Overcoming Fear of Failure
  • Continuous Learning and Professional Development
  • Personal Leadership and Self-Motivation
  • Final Project and Presentation: Growth Strategy Plan
  • Participants will apply the concepts learned throughout the course to create a growth strategy plan for their own SMEs. They will present their plans to the class, receiving feedback and insights from peers and the instructor.

Who should attend?

This training is designed for business owners, managers, and decision-makers of MSMEs seeking innovative ways to unlock growth and establish a structured approach to success.


  • Physical, Lagos and Abuja
  • Registration Deadline: [2 weeks before training]

Event Details:

  • Duration: 2 Days
  • Date: Thursday 25th and Friday 26th January 2024.
  • Time: 9am – 4pm
  • Fee: N125,000 (One Hundred and Twenty Five Thousand Naira only)

P.S. Remember, strategic growth starts with informed decisions. Register now to secure your seat!


  • Secure your spot today by registering with the form below. Limited seats are available, so don’t miss this opportunity to revolutionize your organization’s growth strategies.
  • This training program can be customized to your organization’s specific needs and can be delivered through in-person workshops, online courses, or a blended learning approach.
  • For inquiries or assistance, please contact us at [] or [+234 814 241 1090].
  • We look forward to welcoming you to this transformative training event that promises to equip you with the tools and knowledge to drive your MSME towards unparalleled success.


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Account Name: PoweredUp Motivational Services*
Account Number: 001 621 9233.
Bank Name: GTB

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Or send to: 0814 241 1090
For More Details: call 0814 241 1090.

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Lanre Osanyin
Managing Director, Ernal Resources LTD